"All know the Way, but few actually walk it..."
You now have a legal obligation - following the implementation of section 21 of the Disability Discrimination
Act - to make reasonable adjustments to ensure blind and partially sighted people can access your service.
RNIB 2005
Client: Cynergex Group
Market: Medical/Health
Brief: Clients had an old-fashioned website that was looking a bit threadbare and not doing them any favours.
They'd since re-branded and wanted the new website to strengthen the brand and better position them online. Our
sister company SkyRocket Marketing interviewed the directors and wrote the copy. The website features a lot of
photographs and text information and has a members-only intranet section.
Link: www.cynergex.com.au
TESTIMONIAL:
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John & Frances Fahey - Directors, Cynergex Group
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